Zuckerberg: Users Spend More Time On Instagram Than Twitter

Mark Zuckerberg Kevin Systrom

There weren’t a lot of questions about the huge amount Facebook spent on Instagram during the social network’s third-quarter earnings call.

That’s because Zuckerberg had a huge statistic to brag about.

“Overall, people spend more mobile time on Instagram than Twitter,” Zuckerberg said, citing a ComScore report we highlighted last month.

It’s no secret why.

Facebook, after all, built itself on sharing photos.

Instagram is just a better, mobile-focused version of that.

And looking at photos is much more engaging than reading and writing 140-character text messages.

Don’t Miss: Here Are Detailed Charts Of Facebook’s Q3 Earnings >

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