Zillow CEO Spencer Rascoff knows a thing or two about selling a home.
In “Zillow Talk: The New Rules of Real Estate,” Rascoff and Zillow’s Chief Economist Stan Humphries share tips they have acquired after a decade of marketing and selling homes on their site.
You should never use the word “unique” in a listing, for example, but you should always try to end your price with “900.”
He's listing his now, however, because of renovation work that needed to be done before the house could be sold.
The house has a reverse floor plan, which means that the kitchen and living room are located on the top floor.
The master bath was one of the biggest projects of the remodel. In his book, Rascoff explains that this room is one of the most important considerations for getting buyers to make an offer on your home.
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