Salesforce.com‘s Chatter product wants to become “Facebook for business.” That’s also the goal of Yammer, a Silicon Valley startup that is getting lots of traction and positive buzz.
To close the gap, Salesforce bought a Superbowl ad with Will.i.am. In true startup style, Yammer is responding to the Superbowl ad with… a YouTube video. But it’s a doozy.
Basically, Yammer mocks Salesforce, and CEO Marc Benioff, for copying them and being late to the game. It’s just one minute, watch:
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