Yahoo's Launches Companion Viewing App for Television


MONACO — Yahoo! seeks to expand the footprint of its video programming through Apps on connected TV, on tablets and viewing on a new “second screen” companion viewing App, says Rich Riley, EVP and Managing Director at Yahoo! EMEA.

We spoke with him last week at the Monaco Media Forum where he was a speaker. He speaks about the growth of IP-enabled televisions, the new companion App and some of the opportunities and challenges around the growth in online video advertising.

Andy Plesser

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