Yahoo Senior Director Jumps Ship For Foursquare, Joins As VP Of Sales

rob wilk

Photo: Foursquare

Foursquare has hired a senior director from Yahoo, Rob Wilk, as VP of Sales.Wilk’s task: help Foursquare make money.

Wilk was at Yahoo for nearly three years. There, he oversaw 60 people who optimised search performance. He was one of Overture’s early employees before it was acquired by Yahoo.

Wilk will work with Foursquare on its recently launched ad platform, promoted updates. Promoted Updates are Foursquare’s version of Google’s search ads.

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at