- Demi secured a place in this franchise for a long, long time.
- Catherine’s villain shtick fell short, she was only one of few contestants to not come out ahead on Instagram and instead lost followers.
- Cassie netted 87,000 followers over the following two days after dumping Colton.
It’s been one of the most contentious weeks in the history of “The Bachelor” franchise. On Monday night, the woman Colton wanted to pick as winner, Cassie, realised she was in too deep and – following an assist from Dad – extricated herself from the reality television show’s endgame in a jarring fashion. Colton handled it badly, and bailed from production in the most dramatic way possible, by hopping a fence.
And a mere day after this went down, one of the most cutthroat traditions of the franchise aired: the Women Tell All episode. This is where true “Bachelor” champions are made: while only one contestant can win the heart of the lead on a good year, there’s plenty of opportunities in the franchise’s ecosystem for enterprising or compelling characters. Their fame, in turn, allows them to cash in on success through lucrative social media influencing.
So who won last night? Well, one lucky twenty-something is probably going to star in “The Bachelorette,” but we can get a real-time look at their night-of wins and losses by tracking their Instagram follower count hour by hour. Here’s the net change in followers from the start of the Women Tell All through 10 a.m. ET this morning.
People who left the Women Tell All episode worse for wear include Catherine, an early exit who scored a bounty of followers with a villain edit, but who still lost a net 384 Instagram followers after appearing on national broadcast television. While six early departures simply skipped the reunion show, there were three faces who were sent home in week one,Alex D., Tahzjuan and Jane, who may have hoped for a “Grocery Joe” star turn on the reunion show but missed out entirely.
Big winners from last night include Hannah B., Demi and Caelynn, all of whom notched double-digit follower gains over the course of less than a day. Speculation has been circulating about Hannah in particular, who has been feted as a likely choice for the next lead on “The Bachelorette.”
As for Demi, host Chris Harrison explicitly teased that Bachelor Nation would be seeing more and more of her. Her playful but antagonistic style proved a hit this season, and despite not making it through to the final four, Demi remains one of the most memorable contestants in the show’s history.
As for Caelynn, this has got to be a disappointment: while she still hauled in a considerable number of new fans, she got less than half the love that Hannah or Demi enjoyed despite all three getting a sit-down interview with Harrison.
With just one week left for Colton to sort out who if anyone he wants to begin a relationship with, one thing’s for sure: the real competition for “The Bachelorette,” “Bachelor in Paradise,” and that sweet Instagram money is just getting good.
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