Perceptive Pixel, the outfit behind the infamous “Magic Wall” displays trotted out every U.S. Election Day on the cable news networks, is now a Microsoft company. But Perceptive Pixel’s software – not hardware – could be the key to the deal.
Terms of the acquisition, announced during the effects-laden keynote of Microsoft’s Worldwide Partner Conference (WPC) in Toronto this morning, were not disclosed. Nor was a clear reason for the purchase. But there are some clues.