Why 'Big Data' Is A Magnet For Startups

Armies of entrepreneurs are trying to make money sifting through mountains of data from the Web and other sources, but one of the biggest challenges is simply getting control of the data in the first place.

Entrepreneurs at an event here this week said that the trend of “big data,” or collecting and analysing reams of information from varied sources, threatens incumbent technology providers and enables applications once considered impossible.

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