Yahoo is hosting an “Open Hack Day NYC” in the Millenium Hotel off Times Square today.
The idea key message from Yahoo (YHOO) to developers was: “Hey, come build apps for our 330 million Yahoo.com users.”
We stopped by for lunch and took a few photos.
We also picked up a bit of gossip.
Some unconfirmed rumours floating around the room:
- Yahoo is working on integrating Hulu and/or other premium video providers into Yahoo.com.
- We expect deeper Pandora/premium Internet radio integration, too.
- Behind Facebook Connect, the most popular authentication service these days isn’t “Sign In With Twitter,” or MySpace’s product, but the new one from Yahoo.
- Facebook Connect drives serious traffic, though. One developer told us that every time a user sends a link to their Wall through a Facebook Connect hook-up, it gets clicked on an average of six times.
- Developers say Yahoo needs to do a better job of forcing its users to add apps to Yahoo.com. Apple did this with the iPhone by leaving 3 slots open on the iPhone OS homepage. Yahoo might try the same kind of “fill this space” trick with Yahoo.com
- User-referrals account for 80% of Mint.com’s new customers.
- Intuit started eying Mint for acquisition last December, when a friend of the Quicken product manager sat him down and took 30 minutes to explain just how many ways Mint.com was a better product.