The Most Effective Way To Change Your behaviour And Improve Your Life

Changing your environment is the easiest and most powerful way to change your behaviour.

Altering the things in your home and your office and carefully picking the people you spend time with will bring you greater and more effortless results than anything else.

But you’re an objective, self-determined, independent, unique snowflake, you say? No, you’re not.

  • Those around you affect more of your behaviour than you think. Poor fitness, car purchases, lateness, having children, charitable contributions, divorce and stupidity are all contagious.
  • Your environment manipulates your decision-making more than you care to know as well. You act warmer when it’s warmer and colder when it’s colder. Context rules how you eat; you consume more when plates are bigger and food is closer. When you see kindness, you are kind. What you wear affects how you act.
  • Sorry to squash the idea of soulmates but who you date is only 2% about what you want and 98% who is nearby. The boost from caffeine and the fun of a roller coaster makes you think a date is more attractive that they really are. The happiness of relationships is often more about the fun places you go and things you do together than the characteristics of the people in it.

The reason you’re often so good a predicting other people’s behaviour and so bad at predicting your own is because when forecasting other people’s actions you always take context into consideration. With yourself, you assume you’re objective.

We are often lazy creatures of habit, strongly influenced by the world around us. We don’t even use our leisure time to do what we really enjoy, we do what’s easiest. And without a prod we don’t do the ethical thing, we do what’s convenient.

But the predictability of our reliance on context points to a remarkably effective method for improving one’s life:

Manipulate your environment so as to make what you should do easy and what you shouldn’t do hard.

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