Amazon is planning a home makeover show that will be designed to help the retailer sell products.
The e-commerce behemoth has partnered with Kin Community, a web video production/ad company, to produce “Overhaul,” a six-episode show that will feature several YouTube stars having their home’s made over.
To read more about Amazon’s new show, click here.
In other news:
Discovery is buying Scripps Networks Interactive for $US14.6 billion. The deal creates an attractive entity for marketers, and is expected to boost the combined company’s negotiating leverage at a time when more people watch video online.
How Babies R Us plans to reach millennial parents through its biggest ever rebrand. The Toys R Us sub-brand is moving away from the “perfect” way that it has traditionally portrayed parenting, with a new positioning that does not shy away from the realities of parenting — from the poopy diapers to the mashed peas.
McDonald’s just brought back Szechuan McNugget sauce after a cartoon called for its return. In April, an episode of “Rick and Morty” ended with a plea from mad scientist Rick for McDonald’s to bring back its Szechuan McNugget sauce.
There’s been a shake up in Snap’s top ranks with three departures and three new hires. Snap’s head of HR and VP of security have both left the company, Business Insider has learned, along with the previously reported departure of Snap’s top lawyer.
Speaking of Snap, here’s why the future of the company is a “religious” bet on Evan Spiegel. Business Insider dug deep into the company behind Snapchat, from concerns over its stock to its culture of secrecy.
Twitter is testing a $US99 per month subscription that could get you more followers. The move seems to be a bid by the struggling company to tap into a larger pool of advertisers.
Katie Couric is leaving her Yahoo anchor role just weeks into Oath’s reign. Couric will continue to work with Oath — Yahoo’s recently established parent company — on select projects.
Taco Bell and Lyft take on McDonald’s and Uber in the fast-food delivery battle. The fast-food delivery battles are heating up — and ride-sharing services are taking sides.
A computer predicted the success of Etsy, Spotify, and other major startups 8 years ago — and it’s just generated a new list. The complete list, as published by Bloomberg, provided some interesting details.
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