Business Insider Intelligence a new research and analysis service focused on mobile computing and the Internet. The product is currently in beta. For more information, and to sign up for a free 30-day trial, click here.
Mobile users consume an enormous amount of content on their phones.
According to comScore, the top activities on mobile, sending texts and taking pictures, predate the rise of smartphones. However, the smartphone’s larger screen size, touch screen, always-on data connection, and ease of installing apps means that a lot of other activities have become much more popular, such as using email, accessing weather information, and accessing social networks.
As we discuss in our upcoming report on mobile usage, mobile content consumption appears to be an additive activity — mobile users are accessing more content than they would otherwise, rather than replacing their desktop web consumption altogether.
Feedback? Questions? Send us an email
NOW WATCH: Briefing videos
Business Insider Emails & Alerts
Site highlights each day to your inbox.