What Is the Point of... Foursquare?

Yes, we know. The check-in is dead. If the polls are accurate, most people don’t even know location apps exist. So we don’t have to care about Foursquare, right? Well, no. As of last month, the service had 20 million users, or about half an Instagram. It’s not for everybody, but it has its devoted fans.

Why, though? Isn’t Foursquare just for spamming Twitter and Facebook with what Geoloqi’s Amber Case calls “geoloquacious” noise about your trip to the grocery store? It can be, and for too many users, it is.

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