This is what consumers want from their connected car -- and how they want to pay

People spend 6.5 hours per week on average in their cars, and as dashboards become digital platforms it’s creating a massive new market for carmakers, digital-media companies, and even marketers. Revenues from connected services are expected to top $US152 billion by 2020.

Carmakers are offering a selection of features in their connected cars, with a special focus on entertainment apps and safety-management features.

In a new companion report from BI Intelligence to our connected-car market forecast report, we look at revenue from connected-car internet services, consumer attitudes to these services and how they will pay for them (including getting ads in return for free content), and the potential for self-driving cars.

Here are some of the key takeaways from the report:

To access the full reports on the connected-car market and the connected car as a digital platform, sign up for a risk-free trial of BI Intelligence. Subscribers get full access to all our downloadable reports, data, and graphics.


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