What $10 was worth the year you were born, and what you could buy with it today

FiledIMAGE/ShutterstockThe buying power of a $US10 bill has massively changed over time.

The rate of inflation fluctuates year to year, month to month, as markets and economies change.

The Bureau of Labour Statistics can calculate how much the American dollar was valued in any given year and month. Business Insider used the CPI inflation calculator to find the value of a $US10 bill every year in January, from 1965 to 2010, in 2019 dollars.

We then figured out how much different products – from Sharpies to New Balance shoes – cost in 2019 to put into perspective the buying power of $US10 in past years.

Below, find out what the value of a $US10 bill the year you were born could buy you in 2019.


1965

Value of a $US10 bill in 1965: $US82.29

What you can buy in 2019: A pair of New Balance shoes

A pair of 574 New Balance women’s shoes retail for $US79.99. In 1965 dollars, $US10 could afford you one fresh pair of New Balances.


1966

Vittorio Zunino Celotto/Getty Images

Value of a $US10 bill in 1966: $US80.74

What you can buy in 2019: A Rihanna Fenty makeup palette

Rihanna launched Fenty Beauty in 2017. A bundled mattifying complexion essentials kit – including “mattifying” primer, longwear foundation, and a brush – goes for $US79. In 1966 dollars, $US10 would buy a Fenty fan one mattifying kit.


1967

Max Rossi/Reuters

Value of a $US10 bill in 1967: $US78.04

What you can buy in 2019: A leather-bound copy of The Bible

The Holy Bible is the most stolen book worldwide, according to CNN. In 2019, a copy of the Bible with a full grain cowhide leather binding costs about $US78 on Etsy. In 1967 dollars, $US10 would have covered a new, leather-bound Holy Bible.


1968

Vereshchagin Dmitry/Shutterstock

Value of a $US10 bill in 1968: $US75.30

What you can buy in 2019: A one-way train ticket

Planning at least two weeks in advance, a train ticket from New York City to Boston could cost as little as $US68 via Wanderu. In 1968 dollars, $US10 would afford a one-way train ticket between the two cities.


1969

Wuttisak Promchoo/Shutterstock

Value of a $US10 bill in 1969: $US72.12

What you can buy in 2019: Printer ink

$US10 in 1969 dollars would afford you a high yield variety pack of printing ink for $US68.99 at Staples.


1970

Getty Images/Rick KernKylie Jenner visits Houston Ulta Beauty to promote the exclusive launch of Kylie Cosmetics with the beauty retailer.

Value of a $US10 bill in 1970: $US67.93

What you can buy in 2019: A Kylie Cosmetics palette

For $US65, you can get Kylie Jenner’s 2018 Birthday Palette with 21 pressed powders at Kylie Cosmetics. In 1970 dollars, $US10 would cover it.


1971

Alan Diaz/AP

Value of a $US10 bill in 1971: $US64.51

What you can buy in 2019: A one-way plane ticket

A plane ticket from New York City to Fort Lauderdale, Florida, three months in advance costs $US56 on Spirit airlines, not including the added fees. In 1971 dollars, a passenger could more than afford a one-way seat to Fort Lauderdale for $US10.


1972

Pe3k/Shutterstock

Value of a $US10 bill in 1972: $US62.47

What you can buy in 2019: One Xbox game

Gaming is a large industry with Call of Duty among the leaders in the pack. Call of Duty: WWII on Xbox One retails for $US49.99 at Target. In 1972 dollars, $US10 would more than cover the game.


1973

Scott Olson/Getty Images

Value of a $US10 bill in 1973: $US60.27

What you can buy in 2019: A pistol

In 2019, the Second Amendment is striking national controversy, yet megastores like Walmart sells a Daisy Powerline 5501 CO2 Blowback Air Pistol for $US58.84. In 1973 dollars, a person could have their own air pistol for $US10.


1974

Amazon

Value of a $US10 bill in 1974: $US55.10

What you can buy in 2019: An Amazon Echo

Consumer: Alexa, what can I buy today that cost $US10 in 1974?

Alexa: Me, on Amazon.

A third generation Amazon Echo Dot with smart speaker Alexa retails for $US49.99. A customer could afford an Echo Dot for $US10 in 1974 dollars.


1975

Brynn Anderson/AP Images

Value of a $US10 bill in 1975: $US49.28

What you can buy in 2019: 204 diapers

Baby care in the United States is costly. A pack of 204 Pampers baby-dry diapers retails for $US39.94 at Walmart. In 1975 dollars, $US10 would cover a pack of diapers today and allow for some pocket change to go back and grab another smaller package on top of that.


1976

FiledIMAGE/Shutterstock

Value of a $US10 bill in 1976: $US46.18

What you can buy in 2019: A skateboard deck

Skateboards have been around since the early 1940s but gained popularity in the 1970s. The Remillard Lit AF skateboard deck from Santa Cruz costs $US41.95. In 1976 dollars, $US10 would buy this matte-finish deck.


1977

Bryan Bedder/Getty

Value of a $US10 bill in 1977: $US43.89

What you can buy in 2019: A children’s Yankees jersey

The official online shop for the MLB sells a grey baseball button-up jersey for toddlers for $US39.99. In 1977 dollars, $US10 would buy one grey jersey.


1978

Tony Tribble/AP Images

Value of a $US10 bill in 1978: $US41.08

What you can buy in 2019: A 40-pound bag of dog food

A 40 pound bag of Rachel Ray Nutrish dog food retails for $US38.78 at Walmart in 2019. In 1978 dollars, $US10 affords a pet parent a bag of dog food and some change for a treat.


1979

Eric Gaillard/Reuters

Value of a $US10 bill in 1979: $US37.59

What you can buy in 2019: 8 shaving razor blade refills

Razors don’t come cheap. A pack of eight refill Gillette Fusion ProGlide Power razor blades cost $US33.99 at Walgreens. In 1979 dollars, $US10 would cover the cost of a refill pack with some change left over.


1980

PH888/Shutterstock

Value of a $US10 bill in 1980: $US33.00

What you can buy in 2019: Apple headphones

Tech giant Apple was in its infancy by 1980. Today, a pair of Apple earphones retails for $US29 on Apple. In 1980 dollars, $US10 would buy a pair of Apple headphones with some change left over.


1981

TY Lim/Shutterstock

Value of a $US10 bill in 1981: $US29.51

What you can buy in 2019: 36 batteries

Today, a pack of 36 AA batteries cost $US26.99 at Staples. In 1981 dollars, $US10 would cover one pack and you’d have some pocket change left over.


1982

Shoshy Ciment/Business Insider

Value of a $US10 bill in 1982: $US27.23

What you can buy in 2019: 8 toothbrushes

A pack of Oral-B ProAdvantage adult toothbrushes cost $US23.70 at Walmart. In 1982 dollars, $US10 more than covers the cost of a single pack of toothbrushes after inflation.


1983

Joshua Roberts/ReutersA student holds a hat signed by U.S. Republican presidential candidate Donald Trump after he spoke at Liberty University in Lynchburg, Virginia, January 18, 2016.

Value of a $US10 bill in 1983: $US26.25

What you can buy in 2019: A “Make America Great Again” hat

If you want a Donald Trump “Make America Great Again” hat that was made in America, you’re going to pay more than from Chinese manufacturers. An American made hat goes for $US25.00 on the official Trump campaign merchandise website. In 1983 dollars, $US10 would buy you the red hat with some change left over.


1984

Philip Pilosian/Shutterstock

Value of a $US10 bill in 1984: $US25.20

What you can buy in 2019: 2 bottles of wine

A bottle of Kendall Jackson Reserve Chardonnay runs $US11.99 on Wine.com. In 1984 dollars, $US10 would buy you two bottles of “America’s #1 selling Chardonnay.”


1985

Rick Wilking/Reuters

Value of a $US10 bill in 1985: $US24.34

What you can buy in 2019: 60 cans of Coke

Coca-Cola was around for nearly 100 years in 1985. In 2019, five 12-packs of Coke currently retail for $US21.40 on Amazon. In 1985 dollars, you could have a Coke everyday for two months for $US10.


1986

Value of a $US10 bill in 1986: $US23.43

What you can buy in 2019: 6 Hershey bars

If you’ve got a hankering for chocolate, $US10 dollars in 1986 would get you the equivalent of six, 7-ounce Hershey bars, sold for $US20.70 on Jet.com.


1987

Value of a $US10 bill in 1987: $US23.09

What you can buy in 2019: A projection alarm clock

Most people require some sort of alarm to wake up in the morning. A projection alarm clock retails for $US21.99 on Amazon. In 1987 dollars, you could be woken up with a projection for $US10, with some pocket change left over.


1988

Tyler Olson/Shutterstock

Value of a $US10 bill in 1988: $US22.19

What you can buy in 2019: Two movie tickets

The average cost of one movie ticket in the US is $US8.93, according to Deadline. In 1988 dollars, $US10 would cover the cost of two tickets.


1989

Shutterstock

Value of a $US10 bill in 1989: $US21.20

What you can buy in 2019: 36 rolls of toilet paper

The cost of 36 double rolls of Angel Soft toilet paper is $US19.97 at your local Walmart. In 1989 dollars, $US10 would give you some wiggle room for taxes, but doesn’t upgrade you to additional ply toilet paper.


1990

Ben A. Pruchnie/GettyImages

Value of a $US10 bill in 1990: $US20.15

What you can buy in 2019: 12 cans of Red Bull

In 2019, three four-packs of the Yellow Edition Red Bull Energy Drink sells for $US16.74 on Amazon. In 1990 dollars, $US10 would buy a 12-pack.


1991

Value of a $US10 bill in 1991: $US19.08

What you can buy in 2019: Tide Pods

Doing laundry is a costly life chore. In 2019, 72-count pack of Tide detergent pods retails for $US17.95 on Amazon. In 1991 dollars, a consumer could purchase Tide Pods for $US10 and have some change left over.


1992

Andrew Toth/Stringer/Getty

Value of a $US10 bill in 1992: $US18.59

What you can buy in 2019: Two bottles of nail polish

The first Essie nail polish formula was released in 1981, and it has remained one of the most popular polish brands since. A fresh bottle of a newly released Essie colour retails for $US9. In 1992 dollars, $US10 would buy you two bottles with a little change left over.


1993

Isabel Eve/Shutterstock

Value of a $US10 bill in 1993: $US18.01

What you can buy in 2019: A 24-pack of water

Clean drinking water is a human necessity – when it’s bottled and labelled, the price increases. In 2019, a case of 24 Nestle water bottles costs $US15.00 on Amazon. In 1993 dollars, $US10 would cover 24 bottles.


1994

Value of a $US10 bill in 1994: $US17.56

What you can buy in 2019: A pregnancy test

A First Response brand pregnancy test retails at $US16.49 at Walgreens. In 1994 dollars, $US10 could afford one pregnancy test.


1995

Scott Olson/Getty Images

Value of a $US10 bill in 1995: $US17.08

What you can buy in 2019: 225 Tylenol caplets

A 225-count bottle of Tylenol costs $US14.97 on Amazon. In 1995 dollars, $US10 could afford one bottle of the painkiller, with a bit of change left.


1996

Health-Ade Kombucha

Value of a $US10 bill in 1996: $US16.63

What you can buy in 2019: Three bottles of kombucha

Health-Ade Kombucha is big in 2019, and one bottle retails for $US4.99 on Target. In 1996 dollars, $US10 would afford you three of the fermented tea drinks.


1997

Shutterstock

Value of a $US10 bill in 1997: $US16.14

What you can buy in 2019: A 12-pack of condoms

In 2019, a pack of 12 latex ONE condoms costs $US15.99 at Walgreens. In 1997 dollars, $US10 would buy one pack.


1998

Charlie Neibergall/AP Images

Value of a $US10 bill in 1998: $US15.89

What you can buy in 2019: Two bottles of hand sanitizer

A single, 33.8-ounce bottle of Purell hand sanitizer costs $US6.99 at Office Depot. In 1998 dollars, $US10 buys a consumer two hand sanitizers of this size.


1999

Value of a $US10 bill in 1999: $US15.63

What you can buy in 2019: 13 pairs of men’s socks

Socks will never go out of fashion. Hanes Men’s socks retail for $US14 at Walmart. In 1999 dollars, $US10 would cover a 13-pack of socks.


2000

Emma McIntyre/Getty Images

Value of a $US10 bill in 2000: $US15.21

What you can buy in 2019: Three cartons of ice cream

A pint of Breyers chocolate ice cream costs $US4.09 on Jet.com. In 2000 dollars, $US10 would buy three tubs of ice cream.


2001

AP Images

Value of a $US10 bill in 2001: $US14.66

What you can buy in 2019: 12 Post-it pads

A colourful collection of Post-it notes costs $US12.29 at Staples. In 2001 dollars, $US10 would buy a pack of 12 pads of various colours.


2002

Ernesto S. Ruscio/Getty ImagesNetflix CEO Reed Hastings.

Value of a $US10 bill in 2002: $US14.50

What you can buy in 2019: A Netflix subscription

The cost of a standard Netflix subscription cost $US12.99 a month in 2019. In 2002 dollars, $US10 would cover the cost of a monthly premium subscription with some change left over.


2003

Shutter_M/Shutterstock

Value of a $US10 bill in 2003: $US13.88

What you can buy in 2019: A 3-ring binder

Back-to-school shopping is costly. A heavy-duty three ring binder at Staples costs $US12.99. In 2003 dollars, $US10 would buy a student one binder with some change leftover for paper.


2004

Shannon Stapleton/Reuters

Value of a $US10 bill in 2004: $US13.86

What you can buy in 2019: 5 gallons of gas

The cost of gas fluctuates often. The national average cost per-gallon currently is $US2.60, according to AAA. Using 2004 dollars, $US10 would cover five gallons of gas.


2005

vincent noel/Shutterstock

Value of a $US10 bill in 2005: $US13.46

What you can buy in 2018: 200 hair ties

Most folks with long hair would say hair ties are a necessity. In 2019, a package of 100-count Scünci elastic hair ties costs $US6.47 at Walmart. In 2005 dollars, $US10 would afford a consumer two packs.


2006

Brendan McDermid/Reuters

Value of a $US10 bill in 2006: $US12.95

What you can buy in 2019: One share of GE stock

As of October 30, you can own one share of General Electric stock for $US10.11. In 2006 dollars, you could have bought that share with a $US10 bill.


2007

Fusionstudio/Shutterstock

Value of a $US10 bill in 2007: $US12.68

What you can buy in 2019: Nine boxes of spaghetti

In 2019, a 16-ounce box of Barilla thin spaghetti costs $US1.28 on Amazon. A customer could purchase nine boxes of thin spaghetti for $US10 in 2007 dollars.


2008

Value of a $US10 bill in 2008: $US12.16

What you can buy in 2019: 48 ounces of ground coffee

In 2019, a 38.5-ounce jar of Folgers Breakfast Blend ground coffee retails for $US10.42 at Walmart. In 2008 dollars, a coffee consumer could buy one jar and have some change left for sales tax.


2009

AzriSuratmin/Shutterstock

Value of a $US10 bill in 2009: $US12.16

What you can buy in 2019: A 4-pack of Sharpies

Today, a box of 4 Sharpies retail for $US11.59 according to Staples. In 2009 dollars, $US10 would cushion a buyer for sales tax.


2010

Value of a $US10 bill in 2010: $US11.85

What you can buy in 2019: Two PSLs

In 2019, the cost of a Pumpkin Spice Latte at Starbucks starts at $US4.95. In 2010 dollars, $US10 would afford you two PSL treats and then some.

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