Internet Ads To Pass Radio Ads This Year

Not surprising but still noteworthy — U.S. online advertising is expected to hit $21.7 billion this year (up 22%), while U.S. radio ad spending will stay nearly flat at $20.4 billion, says eMarketer. Radio desperately needs to figure out a web strategy in order to survive — which is exactly what ad sales teams like TargetSpot and Ronning Lipset Radio are trying to provide.

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