In the meantime, they are spending a lot of time and money finding dazzling new ways ways to shuffle their content onto a tablet device.
Here’s one example sent to us by Alexx Henry Photography for VIVmag, a completely digital magazine. Along with co-directors Cory Strassburger and Ming Hsiung, they produced a motion magazine cover and feature spread for the bimonthly women’s title distributed by Zinio.
They produced some incredible graphics for a “Your Worst Sex Fears: Banished!” feature, but also looks much more expensive to produce than traditional slideshow or print content. We asked Alexx Henry and VIVmag how much producing the content costs, but haven’t heard back yet. We’ll post here if they do.
Earlier this month, VIV released a sponsored study called “The Case For Advertising In Digital Magazines.”
Watch the demo:
Here’s a behind-the-scenes making-of video here:
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