- Conagra Brands, Inc., the parent company of Vlasic, announced that Vlasic will be releasing new their own version of crispy pickle chips.
- The chips are not potato-based, they are made of thinly sliced, “vacuum-fried” pickles.
- Conagra Brands, Inc. is also releasing other interesting takes on classic snacks, like Slim Jim Fire Fries.
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Snack companies have already provided pickle lovers with plenty of ways to get their fix with everything from pickle-flavored popcorn to pickle soda. Now, Conagra Brands, Inc. is introducing a whole new pickle treat that fans of the salty snack might love – Vlasic Pickle Chips.
Unlike traditional pickle-flavored potato chips, these will be made from thinly sliced pickles. This means they’re about the closest thing you can get to the real thing (without the messy juice).
The snack is a mess-free way to enjoy pickle slices
“Pickles has always been a flavour that people have loved in snacks, whether it’s potato chips or even in our Bigs Vlasic dill sunflower seeds,” Thomas M. McGough, co-chief operating officer and executive vice-president of Conagra Brands, Inc., said in a statement to Food Business New. “But pickles themselves are a great snack, essentially no calories or carbs.”
“But eating pickles out of a conventional jar is inconvenient and messy,” he continued. He said this is why Vlasic created “vacuum-fried pickle chips” that are loaded with salty, briny flavours.
Details about the new chips are still scarce and we’re not sure when either will be hitting shelves but it appears as though the Vlasic Pickle Chips will come in single-serve 4.25 oz bags. A representative for Vlasic told INSIDER that the chips are currently “still in development.”
Aside from the new pickle products, Conagra Brands, Inc. has some other new snacks worth getting excited for
Some of the brand’s new releases include Slim Jim Fire Fries (french-fry style chips with a hint of the jerky snack’s meaty flavour), Slim Jim Fried Pork Rinds in “squealin’ hot” and “hog wild barbecue” flavours, and David Energy-Packed Clusters that incorporate a variety of seeds and nuts.
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