To get people to sign up for its new digital TV service, Verizon dangled an attractive offer: A free 19-inch Sharp hi-def TV. The promotion was apparently a success: Verizon can’t get its hands on enough TVs to meet demand, the WSJ reports ($).
Verizon (VZ) is now sending letters to its subscribers telling them they’ll have to wait 10 to 15 weeks — five more weeks than promised — for their free TV. Or they can choose a similar TV from Magnavox or a $200 Best Buy (BBY) gift card.
The telco’s TV service is a hit, too — at the end of the year, Verizon had 943,000 TV subscribers, and cable rivals have acknowledged that they’re feeling the competition.
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