Plank published a full page ad in hometown newspaper The Baltimore Sun clarifying his previous remarks. The open letter never mentions President Trump by name.
Plank had originally landed his company in hot water after praising Trump as “an asset” in a CNBC interview on February 7. The letter says that this choice of words did not “accurately reflect” his intent.
After Plank’s interview, many customers said they planned to boycott Under Armour.
Under Armour CEO Kevin Plank prints full-page ad in today’s Baltimore Sun to clarify POTUS comments; doesn’t mention Trump by name pic.twitter.com/TWk40PydRg
— Sara Germano (@germanotes) February 15, 2017
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