LinkedIn released a list of the 50 most sought-after startups by job seekers on Thursday and it was chock full of surprises.
The first surprise was that Uber landed as the No. 1 most desired company by job seekers, despite its very public meltdown in 2017 that led to the resignation of its CEO, Travis Kalanick. It has since hired a new CEO and this survey indicates the company’s reputation is rebounding, and quickly.
But that’s not all. The whole list includes companies we bet you never heard of, some of them landing in the top 10. And they aren’t all located in Silicon Valley either.
LinkedIn determined this list by working with researcher CB Insights. They began with 25,000 startups and then analysed for:
- headcount growth
- how many people follow the company’s LinkedIn page
- how often people looked at employees’ LinkedIn pages
- how interested people are in the company’s job listings
- and, last by not least, how much poaching the company is accomplishing from other top companies.
Here’s a rundown of who these startups are, where they are and what they do.
Elastic offers tools for developers, hosted on Amazon Web Services and Google Cloud and is best known for its search engine Elasticsearch.
It's also known for hiring a lot of remote workers. Although based in Mountain View, it hires people who work all over the world.
Casper is a mattress startup based in New York that lets consumers order a mattress online and ships it in a box directly to them.
Credit Karma is San Francisco-based consumer finance company best known for letting consumers monitor their credit reports.
Docker is a San Francisco-based startup that makes tools for developers. It is best known for creating a hot new programming market known as 'containers.'
Glint is a Redwood City, California-based human resources software startup best known for employee-engagement surveys.
Skuid is a startup based in Chattanooga offering a cloud-based developer tool that helps businesses quickly create their own custom apps without writing code.
Databricks is a San Francisco-based startup who's founders created a popular big data crunching tools called Spark.
Moda Operandi is a New York based online luxury fashion retailer that allows its members to pre-order ready-to-wear accessories and jewellery.
Pendo is a Raleigh, North Carolina-based startup that offers a tool for developers to track and analyse how people are using their apps.
Cohesity is a Santa Clara, California-based startup that provides tools for managing computer storage.
It was founded by Mohit Aron, an early Google employee who is best known as the cofounder of another storage trailblazing company, Nutanix.
No. 39: ThoughtSpot is a Palo Alto, California-based startup that uses artificial intelligence to sift through big data and find insights.
Snowflake Computing is San Mateo, California based startup that offers a form of big-data storage known as a 'data warehouse' designed to run in the cloud.
It is also known for grabbing former Microsoft executive Bob Muglia as its CEO.
Virgin Hyperloop One is the LA-based transportation company building a high-speed, next-generation way to travel first envisioned by Elon Musk and known as the 'hyperloop.'
Hyperloop One is not affiliate with Musk. He's got his own startup called The Boring Company. But it recently landed Virgin business mogul Richard Branson as a backer and changed its name to join his collection of Virgin-named businesses.
Sprout Social is a Chicago-based startup that helps companies manage their social media activity.
Darktrace is a Cambridge, UK-based cybersecurity startup that watches a company's computer network looking for signs of hackers and malicious activity by employees or other insiders.
Robinhood is a Palo Alto, California-based stock brokerage startup that makes an app aimed at millennials for buying and selling U.S. listed stocks and ETFs with zero commission.
Stitch Fix is a San Francisco-based online personal shopping service for clothing and accessories.
It doesn't plan on being a startup much longer. Stitch Fix filed the paperwork for its IPO in October.
Coursera, based in Mountain View, California, is a popular online education company that offers courses from over 140 universities and other educational institutions.
Convene is a New York-based startup that offers businesses meeting rooms and conference rooms and provides them with technical support.
Ring is a Santa Monica, California-based startup that offers internet-connected outdoor home security products like smart doorbells and cameras.
Katerra is a Scottsdale, Arizona-based construction industry startup that offers software for building design, logistics and purchasing.
Affirm is a San Francisco-based fintech startup that lets people choose to take on a loan and pay for items in installments at the point of sale.
It is known for its famous cofounder CEO, PayPal mafia member Max Levchin.
Uptake is a Chicago-based startup that offers monitoring and analytics software for industrial machines.
CrowdStrike is a Sunnyvale, California-based cyber security startup that offers cloud security to protect 'endpoints' like PCs and smartphones from hackers and malware.
Cylance is an Irvine, California-based cybersecurity startup that uses artificial intelligence to predict and prevent hack attacks.
Founder and CEO Stuart McClure is well known in the security community for his popular book 'Hacking Exposed.'
Cybereason is a Boston-based computer security startup that promises to identify hack attacks in real time as they are happening.
Opendoor is a San Francisco-based real estate startup that promises to help people sell their homes in a few days via an app.
It's known for its founders Eric Wu who founded other real estate startups and sold them, and Khosla Ventures VC Keith Rabois, who hailed from PayPal and later from Square.
Blend is a San Francisco-based startup that helps mortgage lenders conduct the loan process through a mobile app.
G2 Crowd is a Chicago-based startup that allows businesses to share reviews and feedback on business software.
Udacity is a popular education startup, based in Mountain View, California, known for offering technical courses for learning to code or to study data science.
Udacity is also known for its famous founder Sebastian Thrun, founder of Google's R&D unit Google X where he led the self-driving car, Google Glass and other major projects.
Duo Security is an Ann Arbor, Michigan-based startup that offers what's known as cloud-based two-factor authentication software.
That's computer password/login software that requires two forms of ID, typically involving two devices like a PC browser and a phone app, before it authorizes access.
Grail is a Menlo Park, California-based life sciences company that using state of the art scanning and analytics to try and detect cancer early when it can be cured.
It hired Google exec Jeffrey Huber as its CEO and has raised $US1 billion of venture investment including an investment from Bill Gates.
Pinterest is a popular San Francisco based social network for sharing creative ideas by posting pictures.
Aryaka Networks is a San Mateo, California-based startup that offers what's known as a content delivery network. This is software that makes a company's global computer network run faster.
Flexport is a San Francisco-based startup that offers software to manage shipping and freight.
Glossier, based in New York, is a startup that creates popular luxury beauty products for women and sells them directly to consumers.
General Assembly is a New York-based education startup that offers online and in-person classrooms in multiple cities. It offers courses like coding and design boot camps.
Convoy is a Seattle-based startup that offers software for the trucking and shipping industry.
Houzz is a Palo Alto-based startup that helps home owners with decorating, design and landscaping ideas and matches them with professionals.
Dropbox is a hugely popular choice for cloud storage based in San Francisco.
Rubrik is a Palo Alto, California-based startup that offers an innovative alternative for backup storage, a way to store data on the cloud for instant recovery.
Slack is online chat software for businesses that has taken the work world by storm practically since Day 1.
It was founded by Stewart Butterfield who previously co-founded Flickr which was bought by Yahoo.
Lyft is a San Francisco-based startup that pioneered the concept of ride sharing.
WeWork is a New York based real estate startup that offers small offices and shared office space to startups.
It is known for providing its tenants with the kinds of amenities large companies offer from coffee to yoga classes.
WeWork has raised $US9.9 billion in venture investment and its investors value it at $US20 billion.
Airbnb is a San Francisco-based startup that pioneered the concept of allowing people to rent their spare rooms over the internet to travellers .
Uber is a San Francisco-based startup that rose to fame by making it easier and cheaper to order a black car chauffeur service.
It then jumped into the ride-share market to compete with Lyft and become a taxi-alternative.
The company had an awful, scandal riddled 2017 that depicted a toxic work culture and led to the resignation of its CEO Travis Kalanick.
But Uber is also changing how we transport ourselves, has some interesting self-driving car tech in the works (though that's also been a source of scandal and legal action) and has hired new CEO Dara Khosrowshahi, who is trying to steer the company past its missteps.