Photo: Next New Networks
Next New Networks is an online video network of original web series.Back in the day, they described themselves as “television for the Internet,” but CEO Lance Podell thinks that “people really understand web programming now.” The site consists of nine different networks producing multiple original, episodic shows.
The most popular show is Barely Political’s “Obama Girl” with over 100 million views. Coming in second with over 80 million views is Barely Digital creation “Key of Awesome” – a series of music video parodies.
So, how’s the business?
“Business is great!” says Podell.
Next New Networks attracts around 50 million views a month and adds 5 million more month-over-month. Overall, they have over 900 million views with each episode averaging over 100,000 clicks.
“We’re not profitable yet,” says Lance. “We will be. Probably this year.”
Along with 2010 being their year to turn the corner toward profitability, Next New Networks is looking to launch three more networks with a focus on fitness, gaming, and sports.
They also just moved into a new office location in Manhattan’s Flatiron District this past January. They once shared office space with Boxee, but they have since moved on.
We stopped by the hot video startup to check out what goes on during a normal day. Luckily we had a camera in hand to snap-up some quick pictures of their very active office.
The Green Screen studio is right next to the elevators. We spotted Mark Douglas (Writer/Producer/Actor for Barely Political and Barely Digital) in the middle of filming
Shhh... The tie on the door means a recording is in session. Takes us back to the good ol' college days
That's sort of our inspiration at Next New...
We want to make that little embod as iconic as the MTV
... although he manages to pull up a Next New Network show on the iPad. The show is Key Of Awesome (with Mark Douglas)
... The ticker counting to the 1 billion views mark! Lance predicts they will hit the 10 figure mark within two months
Everyone at the office gets a Chipotle burrito! Too many burritos to count, but Lance Podell says on a given day there could be as many as 40 people running around the office
And a line has formed with Liam Collins (VP of Operations), Vanessa Pappas (Director of Audience & Strategic Partnership), and Trish Engelman (Account Manager, Advertising)
In a nearby room, we found Jake Strunk editing an episode of Backyard FX (an Indy Mogul show). On screen is host Erik Beck
Next door in the Barely Political office is a 'Rock Band' set up (that comes standard in most startup offices)
Barely Political writer/editor Michael Stevens guides the young, budding stars from different networks across Next New Networks
Michael Stevens decides they needed more people to fill out the background of their shoot. Stepping in are Lance Podell, Jake Chudnow (Barely Political Producer), Ryan Nugent (Manager, Next New Creators Program)...
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