App Stores Have Gotten Incredibly Crowded, Here's How Developers Can Still Stand Out

The app marketplace has never been more crowded, and there will only be greater competition among apps — and opportunity — as more people gravitate toward smartphones and tablets, and as wearables too develop their own app ecosystems.

For developers then, it’s important to understand how one app gets noticed while another might languish in the app store swamp.

In a recent report from BI Intelligence, we take a deep dive into the various app stores’ ecosystems to examine the current difficulty in navigating them, then analyse the best solutions for ensuring your app gets a good rank, and detail the important considerations for an app owner that should influence how developers strategically position their apps. These considerations include app pricing, app marketing, and app store optimization – that could impact whether an app remains visible in the app store.

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Here are some of the key insights from the report detailing what developers can do to stand out:

In full, the report:

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