Photo: Boonsri Dickinson, Business Insider
Ash Rust, the co-founder of SendHub, uses his own text messaging service to send reminders out to other classmates in the Y Combinator program before their weekly dinner.Today, Rust told us that SendHub is releasing its API, which lets developers integrate text messaging into mobile apps.
It builds on top of the Twilio platform, but adds to it, as Rust explained:
“On Twilio, if you want to receive messages, [developers] have to set up a website. Through SendHub, we give [developers] an inbox and message threading. [They] can send scheduled messages or organise [their] contacts,” he said.
SendHub is sending 60,000 messages a month right now.
SendHub began as a project to help teachers communicate with students in Tampa. He built it for a school with a lower income population. Low-income students don’t always have access to computers but they do have phones, Rust said.
“Teachers are saying they’ve interacted with kids like never. They can sending out text reminders and have a daily impact on people’s lives,” he added. Rust also said healthcare clinics have used it to remind patients about appointments. Coaches are also sending out text messages to remind players about practices and games.
Nagging, yes. But is it an email killer?