If your plan is to work at a small business, you better be out there networking — smaller firms usually hire candidates they know or who come with great referrals.
Since small businesses can’t afford to take too many risks, they rarely rely on advertising postings or executive search firms to hire new employees.
This means it’s time to get out there, meet people, let them know you need a job and start branding yourself as an expert in the field.
Glassdoor blog says:
Typically, small businesses don’t have a lot of layers, which means accessing the owner or person who does the hiring is a lot easier than in a large corporation. Because of that, another way to potentially get a job is to call or send an email to the business owner directly, says Mei Lu, founder and CEO of Jobfully.com. “It’s very likely the email will get to somebody,” says Lu. “It’s not going to go into a black hole” like at a big company, she says.
Lu says a good way to get noticed by a small business is to start a conversation on its social media channels like Facebook, Twitter, company blog and LinkedIn. You can ask questions, give comments, and share your knowledge and insights with someone inside the company, she says.
When applying for a position with a smaller company, resumes and cover letters should be a little more personal than the norm. Find out the company’s culture and reach out to meet that comfort level.
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