This Is Probably What Yahoo's Big Mystery Press Conference Is About

ross levinsohn blake irving

Photo: Flickr/Yodel Anecdotal

Here’s what we know:

  • Yahoo is hosting a big mystery press conference on Monday.
  • According to two sources, Yahoo is launching (or has launched?) a redesigned http://video.yahoo.com/ to “include more originals.

Here’s what we don’t know:

  • If the press conference Monday is being held to announce a redesigned http://video.yahoo.com/.

But it seems pretty likely, no?

Anyway, we think it’s very smart of Yahoo to start producing more original video content. It definitely fits into their “premiere digital media company” strategy, and brand advertisers LOVE to spend money against videos.

We’re not sure about a huge press conference to annonce the redesign, however. It might be a letdown?

We’ve reached out to the third-party PR rep who invited us to the press conference to see if Yahoo would like to comment. We doubht it does!

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