AOL Editors Must Make This "Profitability Consideration" On Each Story

How many pageviews does a story need before it turns a profit for AOL? It depends on who wrote the story.

Below is one slide from AOL’s big presentation on the “AOL Way,” which is a set of guidelines of AOL’s editors.

As you can see, low quality work from Seed needs 7,000 pageviews to break even, while heavy production work like a premium video needs 500,000 views to break even.

See Also: LEAKED: AOL’s Master Plan

AOL profitability consideration

Photo: Business Insider, AOL

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at

Tagged In

aol sai-us