In a move that’s either smart or creepy, depending on your perspective, TV networks have started putting in new ads inside reruns of old shows, Entertainment Weekly reports.
So for example old reruns of How I Met Your Mother will include ads for the recently-released movie Bad Teacher. In the screenshot below, both the ad and the screen it’s on were added on.
On the one hand this is a smart new revenue source. On the other hand, it seems that nothing would take you out of what you’re watching faster.
What do you think?