Earlier today we discovered short-term visitor arrivals to Australia are on a complete tear at the moment.
ABS data shows total short-term visitor arrivals numbered 584,800 in January, the largest monthly total in the 35-year history of the survey.
Not only did January mark the largest monthly total, but the 6.9132 million annual number was the largest annual increase on record.
Here’s a chart showing the nations that contributed to the largest number of visitor arrivals to Australia’s shores. It’s done on a rolling 12-month basis, and it really tells a story.
While New Zealand is still Australia’s largest source of arrivals, in the year to January arrivals numbered 1.2438 million, the growth rates for Australia’s other major Asian neighbours are amazing.
In the 12 months to January 2005 total short-term visitor arrivals from China, Singapore and Malaysia numbered 674,700. Now, a decade later, they have grown to 1.551 million. That represents an increase of 130%. As a proportion of total arrivals they have grown from 12.9% to 22.4% over the same time period.
The numbers are huge and, in all likelihood, only going to get bigger from here.
This, in one chart, is the future for Australia’s leisure and hospitality industry.