The Rise And Inglorious Fall Of Myspace

In 2006, Jeremy Jackson—the buff, bronzed former Baywatch child star—couldn’t imagine a world without Myspace. He was a single, underemployed actor in Los Angeles, an exhibitionist in need of an audience, and Myspace filled almost every need. He spent hours every day on the edgy social network, which was known as a pop music hub where artists such as Lily Allen and My Chemical Romance helped launch their careers. Jackson had more than a thousand “friends.” He sold trucker hats and flirted with women. His profile page was decorated with Trojan Magnum XL condoms. He was the poster child for the Myspace lifestyle.

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