When I go to Facebook.com these days, here is what happens.
I see one piece of content shared by a friend at the top of my News Feed.
Then I scroll down for more.
But instead of seeing more content, I am deluged with ads.
Here is what my screen looks like after scrolling past just one piece of content:
As you can see, most of my screen is ads.
And you know what?
It’s fine. I get it.
Facebook has to make money, and the way the company has to figured out how to do that is by selling all this real estate to marketers.
As a consumer, I know that’s what keeps my favourite family photo-album sharing service free.
But now Facebook is about to come out with a phone.
I am wary of it.
Because I know the whole business agenda behind the phone is to get me to look at more ads on Facebook.
And I obviously already see enough of them.
So, I think I’ll stick to phones sold by companies like Samsng or Apple that have a simpler business agenda: to sell me a phone that is so great to use, I’ll want to buy another one from them next time.