Mobile Is Becoming A Critical Battleground For Banks, And That's Great News For Consumers

Mobile is the most important new battleground for banking consumers, and banks are rolling out the latest and greatest smartphone apps and mobile site features to gain an edge on the competition.

The banks that establish a reputation for mobile innovation will benefit from greater market share and more engaged — and high-margin — customers. They will also be in a better position to compete with new mobile banking start-ups, which will continue popping up and innovating, forcing legacy banks to stay ahead.

In a recent report from BI Intelligence, we take a look at some banking app pioneers and cutting-edge features, detail the competition to develop the best mobile banking tools, examine mobile banking’s growth spurt, and analyse consumer adoption behaviour and barriers.

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These are examples of the more advanced mobile banking features:

In full, the special report:

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