Silicon Valley has a short attention span—and that’s just what Calm.com is using to its advantage.
Calm is a relaxation therapy website. You put on headphones and listen to calming music and a voice track to a guided relaxation session.
The whole experience lasts either two minutes or 10 minutes. Right now it’s just a desktop experience, but a mobile app is apparently coming soon.
We tried it, and it is actually quite relaxing.
For whatever reason, we hear that this app is picking up a lot of steam among Silicon Valley’s tech and startup crowd.
(It probably has something to do with Silicon Valley’s entrepreneurial crowd being ridiculously overworked and time-poor. Taking two minutes to just relax would have a lot of value.)
If you want to take a quick mental break for a few minutes, head over to the website.