AOL's New Fast-Food-Content Strategy Means The End Of Journalism You Actually Enjoy

Supersize Me

Old media loves nothing quite so much as writing about their own impending death. And we always enjoy adding our own two cents – the AP not knowing what YouTube is, the NYTimes guys reading TechCrunch every day, etc.

Speaking broadly, I like what

,

and

are saying: the industry is in crisis, and the daring innovators will prevail. Personally, I still think the best way forward for the best journalists, if not the brands they currently work for, is to leave those brands and do their own thing.

But as one of the innovators in the last go round, I think there’s a much bigger problem lurking on the horizon than a bunch of blogs and aggregators disrupting old media business models that needed disrupting anyway. The rise of fast food content is upon us, and it’s going to get ugly.

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