The Ogilvy Group is laying off almost 60 staffers in its New York and West Coast offices this week since clients have cut their budgets.
Bank of America is launching a global agency review of its marketing communications agencies, which spent almost $2 billion globally on communications. BBDO is the lead incumbent.
Russ Klein is named Arby’s new CMO. He was formerly the CMO of Burger King Global. Crispin Porter + Bogusky was Klein’s agency of choice at BK. Arby’s agency since late 2010 has been BBDO.
Chuck E. Cheese has hired The Richards Group, a Dallas-based shop, as its agency of record.
A new commercial for Zero Zero Four shows a series of screaming children to advertise condoms. The tagline: Feel everything. Except the joys of fatherhood.
Burger King adds two new agencies — Mother and David — to its advertising roster. Apparently their relationship with McgarryBowen is still intact.
Screenwriter and co-founder of NY-based agency MIR, Adam Wohl, was brought to Cheil USA to serve as the shop’s creative director.
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