The 9 Most Important Things to Remember If You Want to Sell Your Startup

Don’t BS me. Everyone wants to sell their startup. We all pay lip service to building a billion dollar Groupon but in general that’s a lie. Even Larry Page and Sergey Brin wanted to sell Google to Yahoo for $1 million within 10 seconds of starting their company. And Yahoo said, “No”.

As soon as I start a company, I want to sell it. I’ve sold four companies and I’m invested in another dozen that have been through various stages of the selling process. It’s not pleasant, it’s ugly, and everyone paints a pretty face so they look good on the first date. But later on in the dating process you realise who beats their children and who doesn’t. It’s important to keep track of the following nine things throughout the process so you don’t end up being beaten too or even worse—broke and out of business

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