Rooms at the Taco Bell hotel in California sold out in 2 minutes, and fans who couldn't get a room are furious

Taco BellThe Taco Bell hotel in Palm Springs, California, will open for four days in August.
  • Reservations at the Taco Bell-inspired hotel sold out in just two minutes on Thursday.
  • Many loyalists of the fast-food brand who could not secure a room expressed their frustration on Twitter.
  • Some sceptical fans questioned whether rooms were ever really available to the general public, but a few posted photos of their booking confirmations and celebrated online.
  • Rooms at “The Bell” started at $US169. Guests will sample exclusive Taco Bell menu items during their stay at the Palm Springs, California, resort.
  • Visit INSIDER’s homepage for more stories.

Taco Bell’s followers are some of the most dedicated and loyal fans in the world of fast food, so the overwhelming response to the brand’s recently announced Taco Bell Hotel and Resort should hardly come as a surprise.

Still, fans who were hoping to book reservations at the four-day pop-up hotel in Palm Springs, California, were disappointed to find that the fast-food chain-inspired rooms sold out in just two minutes.

Booking for the hotel was scheduled to go live on the hotel’s website at 1 p.m. ET, according to a press release from Taco Bell. But Twitter users who were looking to secure a Taco Bell-inspired getaway said rooms were gone immediately and the hotel’s website crashed.

https://twitter.com/PatrickADougall/status/1144290584284160000?ref_src=twsrc^tfw

Even popular YouTuber Safiya Nygaard said she got locked out of the fun.

Read more: Taco Bell is selling a pool float shaped like a hot sauce packet that’s perfect for spicy food lovers

Some users were quick to accuse Taco Bell of scamming its fans and questioned whether the brand actually offered rooms to the general public at all.

https://twitter.com/deeganmariee/status/1144292441689772032?ref_src=twsrc^tfw

But, as it turns out, some Taco Bell fans actually did snag reservations for the hotel, and many took to Twitter to celebrate the feat.

Taco Bell seemed to anticipate the high demand for its temporary hotel venture.

“If Taco Bell’s history of creating coveted fan experiences is any indication, reservations for this four-night-only hotel will be snapped up in moments,” representatives for the brand wrote in the press release announcing availability at the hotel.

The entire hotel, including the 70+ guest suites, pool, outdoor bar, and more, will be designed to reflect the Taco Bell brand, according to the company. Visitors will also try exclusive Taco Bell menu items that will debut at the hotel. Rooms started at $US169 per night.

Taco Bell Global Chief Brand Officer Marisa Thalberg told INSIDER that fans of the brand will still have some new things to look forward to even if they couldn’t reserve a room:

“Even though The Bell is sold out, we’ll have more to share on exclusive merchandise, food and more in the coming weeks,” Thalberg said.

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