Photo: Instagram / Starbucks
Leave it to Starbucks to make people trade in booze and barbecue for a hot cup of Joe on Independence Day. As part of CEO Howard Schultz’s social media campaign #Indivisible, the chain will be doling out FREE tall hot brewed coffees to thirsty customers on July 4th.
Schultz hopes the freebie-backed initiative will start a conversation about where the country’s headed. (We think they’re just in it for the coffee.)
“Let’s tell our government leaders to put partisanship aside and to speak truthfully about the challenges we face. Let’s ask our business leaders to create more job opportunities for the American economy. And as citizens, let’s all get more involved. Please, don’t be a bystander. Understand that we have a shared responsibility in solving our nation’s problems. We can’t wait for Washington.”
The move comes a month after Starbucks debuted its “Indivisible Blend” Blonde Roast. For every pound sold, the company donates $5 to the Create Jobs for USA Fund.
Visit Starbucks.com to read Schultz’s open letter, “How Can America Win This Election?”