Spike Lee Makes Awesome NBA Ads [THE BRIEF]

Good morning, AdLand. Here’s what you need to know today:

Spike Lee starred and directed a new NBA commercial called “The King of New York,” about Knicks legend Bernard King’s 60-point game against the Nets on Christmas in 1984. Public Enemy’s “Get Up Stand Up” provides a soundtrack for this Goodby Silverstein & Partners spot.

Get ready for more targeted television commercial with Gracenote’s ad replacement system. It will premiere at CES. 

George Foreman Grills is taking a new marketing approach. It has launched a $3 million campaign that uses a weight loss contest as a way to advertise the appliance.

Ad Age looks at what advertisers did wrong this year.

Here are five common Facebook marketing mistakes via All Facebook.

Previously on Business Insider Advertising:

  • The 13 Weirdest Fast Food Menu Items Of 2012
  • Now Starbucks Has A Lame Idea To Solve The Fiscal Cliff
  • Showing Pictures Of ‘Starving’ People In Africa Has Stopped Working For Charities
  • AD OF THE DAY: Hockey Fans Will Go To Insane Lengths To Keep Their favourite Sport Around
  • Here’s Who Won The Women’s Magazine Ad Sales War In 2012

 

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