Good morning, AdLand. Here’s what you need to know today:
Spike Lee starred and directed a new NBA commercial called “The King of New York,” about Knicks legend Bernard King’s 60-point game against the Nets on Christmas in 1984. Public Enemy’s “Get Up Stand Up” provides a soundtrack for this Goodby Silverstein & Partners spot.
Get ready for more targeted television commercial with Gracenote’s ad replacement system. It will premiere at CES.
George Foreman Grills is taking a new marketing approach. It has launched a $3 million campaign that uses a weight loss contest as a way to advertise the appliance.
Ad Age looks at what advertisers did wrong this year.
Here are five common Facebook marketing mistakes via All Facebook.
Previously on Business Insider Advertising:
- The 13 Weirdest Fast Food Menu Items Of 2012
- Now Starbucks Has A Lame Idea To Solve The Fiscal Cliff
- Showing Pictures Of ‘Starving’ People In Africa Has Stopped Working For Charities
- AD OF THE DAY: Hockey Fans Will Go To Insane Lengths To Keep Their favourite Sport Around
- Here’s Who Won The Women’s Magazine Ad Sales War In 2012