South Australia is building surprising new ties with France across a range of industries

Jay Weatherill, Premier of South Australia, delivers his keynote address. Photo: Supplied

South Australia is strengthening its ties with France and Investment Attraction South Australia is playing a pivotal role to deepen business relations.

For France, South Australia has become a location of particular interest to technology companies big and small, following the announcement in 2016 of French shipbuilding giant DCNS being awarded the contract to build Australia’s new defence submarines under a 30-year, $50 billion contract.

It has put South Australia’s capital Adelaide firmly on the radar for a range of defence supply, design, engineering, manufacturing and high tech industries.

Investment Attraction South Australia was established 12 months ago to drive inward investment for the state and help facilitate growth.

In this time, it has secured 16 major projects and over $1 billion worth of investments for the state, and created more than 5,600 direct and construction jobs. The combined economic benefit of these 16 projects is estimated at more than $4.5 billion.

The agency is assisting global companies to connect them with decision makers, identify funding and support options, help to choose new premises and then settle in South Australia.

South Australia’s French Engagement Strategy was developed following the DCNS contract win for the new submarines.

Matthew Salier, Director – Flinders University New Venture Institute (NVI) with presenters Renald Gallis, VP Ecosystem & Marketing – Thinxtra, Peter Auhl, CIO – Adelaide City Council, Roch Cheroux, CEO – SA Water and Stephane Alain Riou, Deputy Director – French Sea Innovation Cluster. Photo: Supplied

The project presents a solid platform for the South Australian government to strengthen its relationship with France, including maximising industry development and investment attraction with suppliers along the value chain and making the most of broader opportunities in key areas such as trade, investment, education and tourism.

The French Engagement Strategy, which is led by South Australia’s Department of the Premier and Cabinet, will have strong positive economic, social and cultural outcomes for the state for a range of industries, including defence, research and education, culture and arts, and food, wine and agribusiness.

Recently Team France and Team South Australia signed a Memorandum of Understanding aimed at facilitating stronger economic and cultural ties.

The agreement will allow the two parties to stand alongside each other to maximise the opportunities surrounding the Future Submarine Program and the broader non-defence activities in South Australia.

The South Australian government is working closely with DCNS partners and local companies who will be part of the submarine construction supply chain.

It is also building the South Australian brand in France as a business and tech partner and engaging French industry groups at relevant events and expos.

This month, Investment Attraction South Australia will be in France at Future en Seine to promote Adelaide’s key start-up advantages.

A recent South Australian government mission to France resulted in French global Internet of Things (IoT) network provider Sigfox signing a Memorandum of Understanding, through Investment Attraction South Australia.

Photo: Supplied

The agreement allows South Australia to become the first Australian state to be fully connected with a dedicated IoT network.

With many of France’s biggest companies already established and expanding their interests in Adelaide and South Australia, this key international relationship has a very positive future.

For more information click here.

To read South Australia’s French Engagement Strategy click here.

For the first time in Adelaide, the French Australian Chamber of Commerce and Industry was running this week a sold out national business forum: Australia 2030 — A Role Model for a Sustainable World sponsored by global French company Schneider Electric.

A number of French-Australian companies are deeply engaged in energy production and exploitation. Leading interventions were made by Peter Auhl, CIO – Adelaide City Council, Roch Cheroux, CEO SA Water, Renald Gallis, VP Ecosystem & Marketing, Thinxtra, Gerard Autret, CTO DCNS Australia, Chris Jenkins CEO Thales Australia and Matthew Doyle, Business Development Manager, Bouygues Construction, Megan Antcliff, Director – Investment Attraction South Australia and Preeti Bajaj VP for Commercial Transformation & Smart Cities of Schneider Electric.

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