Sony’s summer comedy The Year One, starring Michael Cera, Jack Black and Paul Rudd has just been slapped with an “R” rating. As Watchmen demonstrated this weekend, such a rating can significantly hurt a movie at the box office by shutting out most teenagers, unless they want to bring their parents.
So, it’s no surprise that Sony wants the teen-friendly film to get a PG-13. But they’re not going to have Director Harold Ramis edit it down. No, they’re going the Kevin Smith route and appealing the rating. Good luck.
To get a hint of what all of the fuss is about, here’s the trailer for the movie, set to open June 19:
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