Social Media Ads Will Be A $10 Billion Business In 2013

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Photo: Illustration: Ellis Hamburger

Well, that is a nice round number.Social network ad revenues will reach $10 billion worldwide by 2013, according to a new study from eMarketer.

The study anticipates $5.54 billion in spending during 2011 — growth of 55.6% from 2010 — with $8.04 billion the following year and $9.99 billion in 2013.

Facebook will draw “the bulk of these dollars” while LinkedIn gets 3% or a little less than $250 million. 

EMarketer predicts ad money spent on social networks will be about 9.4% of the total dollars spent on online ads.

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