- Kobe Bryant branded merchandise has skyrocketed in value since news broke of the athlete’s sudden death on Sunday.
- People are calling out resellers who are purposely raising the prices of pairs of Bryant’s shoes on resale marketplaces like StockX.
- The athlete partnered with Nike and Adidas for various sneaker releases during his lifetime.
- Visit Business Insider’s homepage for more stories.
Critics are calling out sneaker resellers for trying to turn a quick profit in the wake of Kobe Bryant’s sudden death.
The former Los Angeles Lakers player, who died Sunday in a helicopter crash, released signature sneakers through collaborations with Nike and Adidas throughout his lifetime.
Prices for the basketball legend’s shoes have skyrocketed on resale marketplaces like StockX as different resellers try to make the most from the merchandise that has become a hot commodity on the resale market following the tragedy that has shaken the athletic community.
These price-hiking sneakerheads are being criticised on social media by people who say they are using a tragedy to make a quick dime.
Critics – some sneakerheads, some not – have taken to Twitter to voice their discontent with the sellers:
Many called out the resellers, describing them as opportunistic.
- embed type
If you selling Kobe shoes for a high price you a straight bitch to the sneaker community and everyone . Making a profit off his death just disrespectful.
— Omaar. (@iamomarx) January 27, 2020
Anyone trying to sell any of Kobe’s signature shoes at an inflated price, after today, seriously have no morals and don’t deserve to make any kind of profit/benefit from sneaker resales or the culture.
— A҉R҉Z҉A҉G҉A҉® (@A_squared_89) January 26, 2020
And some suggested the practice could reveal a darker truth about sneaker culture in general.
If you tryna resell your Kobe’s rn you’re what’s wrong with the sneaker community and if you’re trying to make profit of his death you need to rethink your life
— Cozy (@JaysonStreets) January 27, 2020
Sickened to see people raising the prices of Kobe sneakers on apps like @goatapp because of his passing today, y’all are trying to profit off of a terrible tragedy and you’re the epitome of everything that is wrong in the sneaker community these days.
— Todd (@toddyleejones) January 27, 2020
Business Insider Emails & Alerts
Site highlights each day to your inbox.