For a Small Investment, This Business Promises Free Beer For Life

Beers

Photo: Wikimedia Commons

Free beer for life?Actually, it’s a real option for anyone who invests $1,000 into a new Minneapolis brewpub, reports KARE 11.

Developers of Smokehouse Brewpub need to raise $175,000 for a down payment on the $800,000 loan they need to open the business next May. So they’re going after prospective investors $1,000 at a time, offering them equity options and a bottomless beer mug.

The idea is more than an innovative way to raise money. It’s also meant to build a sense of community ownership of the brewpub, according to KARE.

Smokehouse says it has “many” investors so far — primarily homeowners in the neighbourhood.

Now read about how Guinness is going after the U.S. beer market with its new black lager >

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