- On Friday, YouTuber Safiya Nygaard told her Twitter followers that she’d purchased a skin-care fridge.
- The tweet started an online debate about whether or not it’s necessary to purchase a separate fridge solely for beauty products.
- The practice has existed for years, though more brands have begun selling beauty fridges within the last year.
- Visit INSIDER’s homepage for more.
According to some beauty gurus, skin-care products can work more effectively when kept cold. But rather than storing serums and face masks next to produce, some people prefer to keep their beauty regimens inside “skin-care fridges.”
Beauty and style YouTuber Safiya Nygaard is one of them. On Friday, Nygaard took to Twitter to share that she’d purchased a designated beauty fridge for her skin-care products.
While many fans loved the YouTuber’s dedication to her skin-care routine, others were confused as to what she meant by her tweet.
i just bought a skincare fridge have i gone too far pic.twitter.com/uNrT5kzrdQ
— Safiya Nygaard (@safiyajn) April 5, 2019
Many people were shocked to learn that skin-care fridges exist.
There’s a skincare fridge?????
— Jovine ✨ (@JovineYong) April 5, 2019
This skincare fridge thing got me like pic.twitter.com/4Vr9QdoI4p
— Style Files (@ZendayaStyleFil) April 5, 2019
What is a “skincare fridge” and why do I need one????? What does it do?? Be careful not to be too convincing because I WILL buy one
— Future President of the United States (@futureprescoley) April 5, 2019
Others felt that Nygaard made a smart decision by purchasing the fridge, and explained why they loved their own.
— Elena DiGiandomenico (@DiGianMustard) April 5, 2019
I’ve had one for YEARS NOW and feel nothing but PRIDE for how extra I am… so…. pic.twitter.com/fdlVtiH7Fy
— Sterling Ellis (@m0onlightlegend) April 5, 2019
I’m sooooo in love with my skincare fridge ???????? like very obsessed ????
— Monique ❁ (@lilcolombia13) April 3, 2019
Noooo I love mine!! pic.twitter.com/vAAePQGvEx
— shibby (@shelbymorgz) April 5, 2019
Other Twitter users argued that buying an extra fridge solely for beauty products might be unnecessary.
A…fridge..just for skincare…? pic.twitter.com/bV904cPV21
— ⭕Deviant TMS-801 (@TouchMyStaff) April 5, 2019
I barely buy food to go in my one actual fridge… and there’s people out here with mini skin care fridges?! Madness and luxuriating to the max
— BATSAM (@My_blonde_life) April 5, 2019
Technically, skin-care fridges aren’t a new concept. As one Twitter user stated, many people have been storing their beauty products in cold climates for decades.
my grandma has legit been doing this since I’ve had life on earth and the fact people are JUST discovering it makes me feel like a knowledge guru ????????♀️
— ???? (@sunshineorain) April 5, 2019
However, the practice has become extremely popular over the last year. Currently, retailers like Urban Outfitters, Macy’s, and Nordstrom all offer miniature refrigerators designed specifically to store beauty products.
As for whether or not skin-care fridges actually work, that depends on who you ask. While many beauty enthusiasts swear by the practice, many dermatologists say that there’s actually no benefit to cooling your moisturizers and facial oils.
In a 2018 interview with Shape, Dr. Howard Sobel said keeping skin-care products cold “is not really necessary” because there is “no difference in the actual properties and benefits.”
However, some professionals say that de-puffing creams and gels can work better when chilled. In a 2017 interview with Allure, Elizabeth Tanzi, the founder and director of Capital Laser & Skin Care, said cold temperatures can help eye products “to vasoconstrict,” or constrict blood vessels, “and may help with puffiness.”
Dr. Joshua Zeichner also told Allure that refrigerating products can “help extend their shelf life,” as most beauty products are not intended to be kept at high room temperatures.
Of course, the one thing that everyone can agree on is that regular refrigerators work just fine.
Safiya Nygaard did not immediately respond to INSIDER’s request for comment.
- Read more:
- I tried the popular $US10 witch hazel toner over 8,000 Amazon users seem to swear by – and I get what all the hype is about
- The beauty product you can’t live without, based on your zodiac sign
- 8 vegan skin-care brands you should know, and the best products from each company
- Ayesha Curry shares her favourite products for keeping hormonal acne at bay
Business Insider Emails & Alerts
Site highlights each day to your inbox.