Action thriller “White House Down” came out over the weekend, debuting to less than favourable box-office numbers.
Surely this wasn’t because Channing Tatum’s popularity has worn out at theatres.
He was one of the biggest box-office draws of 2012 AND crowned People’s “Sexiest Man Alive.”
Rather film’s critics were turned off by how strikingly similar the film was to previous March Film District release, “Olympus Has Fallen.”
In a bloated box-office summer where there are so many options to see, it’s little surprise crowds would opt out of seeing something that looks vaguely familiar from months ago.
This isn’t the first time two films with eerily similar plots have been released around the same time. We’ve rounded up a number of “twin” films that have come out months apart in theatres over the years.
Why does this happen so frequently?
It’s all about the competition.
Forbes contributor Mark Hughes summed it up best in a 2011 post on Quora saying sometimes it’s just coincidence. However, it could be to piggyback off a competitor’s potentially — or already successful project. We often see this with knockoff direct-to-DVD films that sometimes confuse buyers.
“Other times, a studio/filmmaker finds out about another studio’s/filmmaker’s project and wants to match them, so both are hurrying to get their film out first. This might be a case of both knowing the topic and films will be popular, or they might think it’s a good idea but only one can be a success, or it could be that they are counting on the success and critical acclaim of one to help the other. So in this case, it can sometimes be a zero-sum game and other times they expect a coattail effect or that in general one positive will lead to a second positive.
Sometimes a big film will come out and be a hit, so a smaller studio will hurry up and rush through creating their own film to cash in on it — this happens with a lot of direct-to-DVD films, for example.”
Read the rest of his explanation here.
Colin Farrell locked himself in a phonebooth for the duration of the first film while being held at gunpoint. In the latter, Linda Florentino locks herself to a hot dog vendor's cart filled with explosives for the movie. Both must stay on phones or they'll die.
*The film was released in the US on DVD.
The addition of the loveable, misguided penguins helped soar 'Madagascar' to more than five times the earning of Disney's film which debuted nearly a year later.
Now in its third instalment , the 'Madagascar' franchise has earned a combined $1.9 billion worldwide.
Christian Bale and Mark Wahlberg starred in David O. Russell's film about boxer Micky Ward in December 2010. Tom Hardy and Joel Edgerton played brothers less than a year later who sign up for a mixed martial arts tournament.
'No Strings Attached' was originally going to be called 'Friends With Benefits' after its original working title 'F--- Buddies' wasn't ever going to get cleared by the Motion Picture Association of America. However, Justin Timberlake and Mila Kunis' film already had that title.
(Sony, Screen Gems/Paramount)
'Snow White and the Huntsman' had the star power of Kristen Stewart coming off of the 'Twilight' films, giving her film the advantage with the younger demographic. 'Mirror, Mirror' depended too heavily on marketing the familiar face of Julia Roberts and not its younger stars Lily Collins and Armie Hammer.
'A Hijacking': $60,180
Foreign language film 'A Hijacking' debuted last year showing a Danish cargo ship being hijacked. 'Captain Phillips,' out later this year, has the star power of Tom Hanks. This time an American ship will be overrun by Somali pirates.
(Sony, Columbia Pictures/Magnolia)
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