Sidestepping Apple: From Amazon To Condé Nast, Companies Rethink App Strategies

We all knew that once Apple starting enforcing new rules for in-app purchases, it would change how media companies do business on the iPhone and iPad. Now, we’re beginning to see just what that looks like for companies trying to avoid giving a 30 per cent cut to Cupertino.

Click here to continue reading at WIRED…

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at

Tagged In

amazon apple sai-us