Ryan Seacrest has a line of suits. Did you know?
It’s true — the former host of “American Idol” has a line of suits called “Ryan Seacrest Distinction” that is sold exclusively at Macy’s. The suits appear to be your typical run-of-the-mill, mid-priced, perpetually on-sale models that are a dime a dozen these days.
However, Seacrest’s label does not overestimate the intelligence or style sensibility of its target market. To help out customers, the brand has sewn some helpful tags into the suits, which it calls a “style made smart” colour-matching system. These tags are printed with the numbers 1-4, according to the colour and style.
The theory is: Match the colour and style with Ryan Seacrest Distinction accessories and ties, and you can never go wrong because it will always match. This was inspired by how Seacrest actually gets dressed for work, according to the Wall Street Journal, and the idea came from Randa.
This could be useful for formal wear novices who don’t know where to start when purchasing and styling their suits. It has the added benefit for the brand of keeping a new customer’s purchases all under the same umbrella.
For the customer, it may be easier, but sticking with the system could have the outfit looking like it belongs on a mannequin rather than a human. Still, it’s a good place to start if you’re unable or unwilling to learn more about properly accessorizing a suit before you dive in.
Distinction first launched in 2014. For the 2017 fall collection, it will add casual “lifewear” clothing to its line of suits.
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