Doomsday preppers are making a fortune off fears that the world is coming to an end.
Rising S Company sells underground doomsday bunkers at every price point. The Texas-based manufacturer claims to have seen business soar between 500% and 700% in the months since the election of President Trump, with millions in sales generated this year.
The bunkers are made from steel and set 4 metres underground, which makes them useful in natural disasters, nuclear attacks, and other doomsday scenarios, according to the company.
“Anybody can put containers in the ground and sell them to people. What Rising S sells is safety,” Gary Lynch, general manager of Rising S Company told Business Insider.
Rising S Company declined to share more specific revenue numbers, but said it made between $US9 million and $US14 million in sales in 2016 — a wide range. Lynch expects the company to sell 200 shelters this year.
Take a look inside some of Rising S Company’s most popular models.
In the span of a month, two major hurricanes swept through the US, an 8.2-magnitude earthquake rattled Mexico, and wildfires blazed through Canada, Oregon, Montana, and California. As of September 11, officials had put the collective death toll above 150.
In the wake of recent natural disasters and continued nuclear threats from North Korea, more people are stocking their homes with survival supplies, picking up new skills at the shooting range, amd buying units in massive underground shelters built to protect entire communities.
They're fabricated from steel and coated with a special rubber, which prevents rust and the elements from corroding the structure, according to the company website.
Most bunkers are set 4 metres underground or deeper and are covered by 1.2 metres of dirt and one foot of concrete. Lynch said the bunker could protect residents from a nuclear blast.
'With the rhetoric coming from North Korea, you get people who are worried that we're going to be forced into a nuclear war,' Lynch told Business Insider. 'A nuclear exchange is going to be nasty -- it doesn't matter if you're a small guy on the block or the world's superpower.'
They're move-in ready, but not furnished. 'We tell people to look at (their bunker) like an extension of your home,' Lynch said. He encourages buyers to decorate with their style.
The bunkers vary in size and price. At $US39,500, the most affordable model is a 'micro-bunker' that's just 9 square metres. It has two bunks, a mini kitchen, and a toilet.
The most popular bunker, according to Scott, measures 46 square metres and costs $US122,500. It has two bedrooms, one bath, a kitchen, and a separate living room.
Rising S Company also offers survival training included in the price of a bunker. It helps people figure out the best foods to stock for emergencies and how to ration supplies.
Lynch would neither confirm nor spill the details about the luxury bunker that Rising S Company is allegedly building for Kanye West and Kim Kardashian.
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