- Anna Mason, a partner at the Rise of the Rest seed fund at Revolution, told Business Insider that a simple email hack helps her keep organised.
- Mason swears by categorising and sorting her email inbox to stay productive. She and other highly successful professionals shared their No. 1 work tip as a part of Business Insider’s Productivity Project.
- Earlier this year, we named her one of our 100 people transforming business for the way his company is changing how developers write code.
- Visit Business Insider’s homepage for more stories.
Mason meets with 400 to 500 people in every city within the Revolution network and vets about just as many companies. Business Insider recently named Mason one of 100 people transforming business for her work taking the $US150 million seed fund to the next level.
Emails from meeting with thousands of people a year can clog up anyone’s inbox. That can be costly, as the average professional spends 28% of the workday reading and answering emails, a 2012 McKinsey report found.
Mason told Business Insider her No. 1 productivity trick to keep her life organised: categorising her emails by “city, industry, or project” as soon as she gets them.
“Because we work with organisations, other investors, and startups across nearly 60 cities, this email hack has been core to the way I process, retrieve, and reference daily workflows,” Mason said in an email interview.
Many highly efficient people swear that managing their inbox is the key to success. Eva Chen, an exec at Instagram, said that saving stock responses – such as “I have an event, I can’t make it” or “I’ll be there” – saves the time it would take to type individual responses. Audrey Gelman, a cofounder of The Wing, told The Cut she has an elaborate “colour-coding system” with over 60 categories.
Keeping your inbox tidy can even be a key leadership trait, as Business Insider’s Shana Lebowitz reported. A CEO of a consultancy told her that people might assume that colleagues who don’t respond to emails are lazy, and a psychologist said that people who can achieve “inbox zero” could be seen as less anxious.
For Mason, staying organised has cleared up time for her to meet with local politicians and power brokers to ensure that her company’s funding helps startup economies outside Silicon Valley.
“I am continuously grateful for the opportunity to meet so many inspiring and thoughtful people through our work with Rise of the Rest, and this helps make it easy to keep in touch, follow up, and help make introductions across our network,” Mason said.
- Read more from the Productivity Project:
- The CEO of a tech company changing the way developers code explains how a simple writing habit has made him a better leader
- How one of the few queer black women in venture capital clears her mind to overcome bias and get things done
- How Harry’s co-CEO turned his morning walks into a ‘sacred’ ritual that’s helped him solve some of the grooming company’s biggest challenges
- How turning off phone notifications helps the president of JetBlue’s VC arm avoid multitasking and get things done